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Ask an Expert: Shelly Burr on Small Business Social Media Marketing in 2020...
Photo credit: picjumbo.com on Pexels.com. Small businesses are a very important part of the U.S. economy. In fact, according to the U.S. Small Business Administration (SBA), 99.9% of all businesses in...
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Using Video Games in Political Campaigns: Reaching Voters Offline
Photo credit: Haanala 76 on PublicDomainPictures.net. Playing video games can be great for politicians. The benefits of being a gamer can range from enhancing problem solving skills to providing...
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Using Video Games in Political Campaigns: Reaching Voters Using In-Game...
Photo credit: The Biden-Harris Campaign/The Democratic Party of Wisconsin. In the last post, I started to explain how politicians can use video games to help connect with voters. As I pointed out,...
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Why You Shouldn’t Share Your Opinions About Politics on LinkedIn
Photo credit: DonkeyHotey on Flickr.com. When talking about politics, Americans are more divided than ever. Whether this is part of the plan or a product of the year we are living in is open to...
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Using Video Games In Political Campaigns: AOC Takes to Twitch to Get Out the...
Photo credit: Screenshot taken from Twitch on October 19, 2020. Last month, I described a few ways that politicians can use video games in their political campaigns. The post described the way Rep....
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Voice Marketing Trends to Consider in 2020
Photo credit: John Tekeridis on Pexels.com. The results of several recent studies have given advocates of voice marketing something to be thankful for. For example, researchers found out that there is...
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Why Marketers Should Take to Twitch
Photo credit: Caspar Camille Rubi n on Unsplash.com. If your business is trying to reach potential customers who are under the age of 35, you might want to start researching how other businesses are...
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‘Tis the Season for Giving… Subscriptions?
Photo credit: Arrowhead Coffee on Uplash.com. In 2015, I wrote a post suggesting that that gift cards were the perfect gifts. Part of the reason for this is that they not only give the recipient the...
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46 Things to Watch in 2021
Photo credit: Andrea Piacquadio on Pexels.com. It’s 2021! Finally! While the year is off to a rough start, it has to be better than the year that we just went through. In fact, there are many good...
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A Look at Social Media Usage in the Summer of COVID-19 and Beyond
Photo credit: Ketut Subiyanto on Pexels.com. In March, Campaign reported on a study that found that people were spending more time on social media in the early days of the pandemic. While the COVID-19...
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